INTERNATIONALISATION OF THE PERFORMING ARTS
Mobility and openness to new circuits is key to guaranteeing the sustainability of artistic projects. At some stage in their development, artistic organizations need to try and expand the geographical areas they work in to take advantage of new opportunities outside their home country.
MOBILITY IN THE ARTS - WHY?
There is widespread consensus in the cultural sector that the arts must be internationalised but some organisations understanding of this is limited to promoting and selling their work abroad. This is a legitimate objective but ignores the other benefits of mobility including artistic, cultural, social, economic and professional development. (see benefits of arts mobility).
ROUTES OF MOBILITY AND INTERNATIONALISATION: THE METHODOLOGY
"Routes of Mobility and Internationalisation" is a methodology for the assessment, analysis and planning of performing arts projects created by Toni Gonzalez. It includes all the phases and processes that a company, organisation or professional working in the performing arts and live music must complete to develop its national and international scope (go to methodology "Routes of Internationalisation") .
ASSESSMENTS AND PLANS OF MOBILITY AND INTERNATIONALISATION
The first stage in developing the mobility of a cultural project is to assess the obstacles that prevent access to wider circuits. Then it is necessary to develop a "strategic plan for mobility and internationalisation" which will include the actions needed to get onto the new circuit (go to the mentoring, education and support services).
RESOURCES FOR THE MOBILITY
Information is the cornerstone to internationalism. Knowing circuits, meeting points, cultural markets, subsidies, support organizations, handbooks, etc. is key to the success of increasing mobility and artistic circulation (in this link you can find some of the resources available)
Mentoring, training, support, research and digital communication for the development of contemporary artistic creations and access to new circuits
NARRATIVES, TEXTS AND CONTEXTS
My long experience in performing arts internationalisation qualifies me as a consultant, mentor and trainer of companies, organizations and artistic structures that want to redefine their objectives and expand their geographical area of action.
I offer customized services that enable cultural organizations and projects to develop their mobility, in a sustainable way, discovering at every step new opportunities and values that enable them to grow and create unique cultural, educational and social experiences.
The strategic plans we develop together are based on the values that arts and culture has for itself and its ability to transform people and communities into more reflective, cohesive and egalitarian ones.